sinotruk group of light trucks 2016 commercial conference
Time:2015-12-22 15:17:09
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sinotruk group of light trucks 2016 commercial conference
On December 19, 2015, sinotruk group of light trucks 2016 commercial conference was held in the beautiful quancheng jinan, more than 300 representatives to participate in the annual business meeting.Back in 2015, the commercial vehicle industry has suffered from the "winter", the economic downturn of the environment, not only the market pressures, and as the four switch of laws and regulations, reflects the whole light trucks market weakness.Industry with the level of light truck sales in 2014 fell by 23.6%.In such a tough market environment, sinotruk HOWO truck layout in the high-end product market actively, risen, a 38% growth in 2014, light truck sales ranking into the same class of the top ten, become the light industry one of the biggest dark horse.
Light trucks de-chun wang, general manager of sales department at the meeting to affect the cause of the light truck market demand is analyzed, also pointed out that after the four products market, in order to meet the needs of each market segment to deploy product promotion strategy, to product will, cruise's exhibition, user forums, "new tour" and Internet publicity and promotion in the form, to the target market penetration, for each segment of the victory of the battle.This also represents, sinotruk is increasingly combined with Internet +, to the "wisdom" heavy vehicle path.
On December 19, 2015, sinotruk group of light trucks 2016 commercial conference was held in the beautiful quancheng jinan, more than 300 representatives to participate in the annual business meeting.Back in 2015, the commercial vehicle industry has suffered from the "winter", the economic downturn of the environment, not only the market pressures, and as the four switch of laws and regulations, reflects the whole light trucks market weakness.Industry with the level of light truck sales in 2014 fell by 23.6%.In such a tough market environment, sinotruk HOWO truck layout in the high-end product market actively, risen, a 38% growth in 2014, light truck sales ranking into the same class of the top ten, become the light industry one of the biggest dark horse.
Light trucks de-chun wang, general manager of sales department at the meeting to affect the cause of the light truck market demand is analyzed, also pointed out that after the four products market, in order to meet the needs of each market segment to deploy product promotion strategy, to product will, cruise's exhibition, user forums, "new tour" and Internet publicity and promotion in the form, to the target market penetration, for each segment of the victory of the battle.This also represents, sinotruk is increasingly combined with Internet +, to the "wisdom" heavy vehicle path.